Design Story — Chardi Kala
Chardi Kala is the hardest idea in Sikh thought to translate. 'Eternal optimism' undersells it. It describes a state of relentless high spirit held not because life is easy but precisely when it is not — the psychology of getting up, again, without bitterness.
We set the phrase in Gurmukhi and left it alone. No English subtitle, no decorative frame. The type is drawn with even stroke weight and generous counters so it holds up at scale, printed tone-on-tone in a soft ivory on warm cream. It rewards a second look rather than demanding the first.
Cream was chosen deliberately. Punjab's most spiritual textiles — the cloths at Harmandir Sahib, a fresh chunni, an unwashed khaddar base before phulkari work — are rarely black. Restraint reads as reverence here.
How to Wear It
This is the piece people wear weekly. It sits well against almost every neutral: cream on cream with wide trousers and boots for the quietly luxurious read, or against forest green and black for contrast. A single brass kada finishes it.
Because the colour is light, follow the care notes closely — cold wash, inside out, shade dry — and it will hold its warmth rather than yellowing.
Fabric & GSM
280 GSM combed ring-spun cotton, 100% natural fibre. GSM — grams per square metre — is the single most honest number on a t-shirt spec sheet: high-street tees sit between 140 and 180 GSM, while this cloth is close to double that. You feel it as soon as the garment is out of the box.
The yarn is combed to strip out short fibres before spinning, which is why the surface is smooth rather than fuzzy and why the print sits flat instead of sinking into the weave. Cloth is bio-washed and pre-shrunk before cutting, so the measurements you read on the size chart are the measurements you keep.
Fit Guide
Cut as a true oversized silhouette: the shoulder seam is engineered to drop 3–5 cm past the natural shoulder, the body runs straight rather than tapered, and the hem lands at mid to low hip. Sleeves finish mid-bicep with deliberate volume.
Take your usual size for the intended boxy fit. Size up once if you want the exaggerated long-line look worn with wide-leg trousers, cargos or layered under a jacket. If you are between sizes and prefer a cleaner line, size down. The neck is ribbed and shoulder-to-shoulder taped, so it holds its shape through repeated wear.
Care Instructions
Machine wash cold at 30°C on a gentle cycle, inside out, with similar colours. Use a mild detergent — no bleach, no fabric softener, and no optical brighteners, which dull dark cotton over time.
Tumble dry low or, better, line dry in shade; direct sun will fade both the dye and the ink. Do not iron directly over the print — turn the garment inside out and press on low heat. Do not dry clean. Cared for this way, a 280 GSM tee holds its colour and shape for years rather than seasons.
Size Chart
Garment measurements taken flat, in centimetres. Allow ±2 cm tolerance.
BAAG oversized t-shirt size chart in centimetres| Size | Chest | Length | Shoulder | Sleeve |
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| S | 108 cm | 70 cm | 54 cm | 22 cm |
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| M | 113 cm | 72 cm | 56 cm | 23 cm |
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| L | 118 cm | 74 cm | 58 cm | 24 cm |
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| XL | 123 cm | 76 cm | 60 cm | 25 cm |
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| XXL | 128 cm | 78 cm | 62 cm | 26 cm |
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Still unsure? Read the full BAAG size guide.