Drop 001 · Latest releases
New Arrivals — The Latest From Drop 001
Everything here is current-season BAAG: the most recent graphics, the newest colourways, and the pieces we are actively producing. When a run sells through it is not restocked, so this page is the truest picture of what exists right now.
Shop New Arrivals
How BAAG Drops Work
We do not run a rolling catalogue. BAAG releases in numbered drops, each built around a single idea. Drop 001 — Chardi Kala — is a study of Punjabi resilience told through six graphics: the lion, the Khanda, the soil, the land, the rooh, and the collector's piece.
Each design is produced in a fixed quantity. Once that quantity is gone the artwork is retired. This is not artificial scarcity for its own sake; it is how a small studio keeps quality control tight and avoids the dead stock that forces discounting.
What Is New This Season
The current wave leans into heavier ink coverage and larger placement. Graphics now run wider across the chest panel, closer to the way a phulkari motif fills a shawl, and back prints extend further toward the hem. Colour has narrowed to onyx, cream and forest green.
Construction is unchanged and will stay unchanged: 280 GSM combed cotton, drop shoulder, taped neck, pre-shrunk. We iterate on artwork, not on the blank.
Be First on the Next Drop
New releases go to existing customers before they are announced anywhere else. Placing an order — online or through WhatsApp — puts you on the drop list. There is no newsletter spam attached; you hear from us when there is something to see.
Shipping across India is flat ₹89 and free above ₹3,000, dispatched within one to two working days. International orders ship from India with tracking.
Shipping — Punjab to the Diaspora
New Arrivals ships from India with tracking on every order: ₹89 flat within India, free above ₹3,000, and worldwide delivery in 7–14 working days. A large part of what we make leaves the country — Punjabi hoodies to Canada, Sikh t-shirts to the UK, Punjabi streetwear to Australia, Punjabi clothing to Germany, and steady orders into the United States, UAE and Singapore.
Duties and local taxes are charged by the destination country and are not included in the price. Sizing runs S–XXL to the Indian chart on our size guide — diaspora customers used to UK or North American sizing should read it before ordering. Returns are accepted within seven days; the full terms are on the returns page.