Urban clothing · India
Streetwear brands are judged on two things: what the clothes say and how they are built. BAAG is a men's streetwear label from Punjab making oversized tees and heavyweight hoodies at the construction standard people expect from the labels they actually collect.
The streetwear market is crowded with labels that buy blank stock, add a wordmark and mark it up. The brands that last do the opposite: they control the pattern, the weight of the cloth, the drop of the shoulder, and they have a point of view that is not borrowed.
BAAG's point of view is Punjab — the Sher, the Khanda, phulkari, Gurmukhi, the land itself — expressed with the restraint of a fashion house rather than the noise of a souvenir shop.
Tees are 280 GSM combed ring-spun cotton, bio-washed, pre-shrunk, side-seamed, taped neck, drop shoulder. Hoodies are heavyweight brushed fleece with ribbed cuffs and hem that recover instead of stretching out.
That specification costs more per unit than the industry norm for urban clothing at this price, which is why the runs are small and pieces sell out rather than sitting on permanent discount.
Heavyweight does not mean unwearable in heat. Combed cotton at 280 GSM breathes far better than a synthetic blend, and the oversized cut keeps the fabric off the skin — the reason the fit reads as streetwear in the first place.
Build outfits around one loud piece: an oversized graphic tee with straight-leg denim and clean sneakers, or a Khanda hoodie over black cargos. Everything in the range is designed to work as the centrepiece or the base layer.
Order directly here or on WhatsApp with your size and address. Shipping is ₹89 flat within India, free above ₹3,000, and international orders ship with tracking. Sizes run S to XXL with full chest and length measurements on the size guide.
Men's Streetwear ships from India with tracking on every order: ₹89 flat within India, free above ₹3,000, and worldwide delivery in 7–14 working days. A large part of what we make leaves the country — Punjabi hoodies to Canada, Sikh t-shirts to the UK, Punjabi streetwear to Australia, Punjabi clothing to Germany, and steady orders into the United States, UAE and Singapore.
Duties and local taxes are charged by the destination country and are not included in the price. Sizing runs S–XXL to the Indian chart on our size guide — diaspora customers used to UK or North American sizing should read it before ordering. Returns are accepted within seven days; the full terms are on the returns page.